Although most people would describe Paris Hilton as stupid or slutty, she claims that she's, well, not. That's according to E! Online.

The "Paris Hilton" we all see in front of the cameras is just a character she's invented. " ...I also don't want people thinking of me as this blond heiress… airhead," she says in 'Paris, Not France' — a new documentary about her life, premiering Tuesday on MTV.

"But that is kind of my brand. I make a lot of money by doing that."

She does however acknowledge her brand will forever be tarnished by the infamous sex tape with ex-boyfriend Rick Salomon.

"I always looked up to Princess Diana and all these women, and now I could never be like that," Paris says. "I want to have a family. I want to be normal. I want to be happy."

Instead, she says, she has to worry about people "thinking I'm a slut and thinking I'm something that I'm not."

Apparently the sex tape is in the documentary...