The everyday item that fits your everyday needs has fast become the basic wear of every fashionista's wardrobe. It is essential to find that flawless fit and be comfortable in your own skin. Utopia, found exclusively at ZANDO (www.zando.co.za), is a new brand that has launched in South Africa offering just that.

Utopia offers a wide range of modern products for women and men. The range includes shoes and apparel that are the perfect combination of sexy, comfortable and modish. The brand also offers women an accessible jewellery range which is inspired by a range of influences and offers something “now” for every woman.

No matter whether you prefer bright colours and bold styling, or keeping it simple and practical, you'll find what you're looking for with Utopia.

We spoke to two Utopia staff style stars to get their top tips.

Since studying fashion design, Jeremy Wolfsohn, the product development manager apparel at Utopia, has accumulated over 25 years' experience in the fashion industry – working for both branded labels and key retail stores. He is a lover of a complete denim lifestyle and has a great eye for new trends and ideas. He is a global thinker acting in a local space.

Wolfsohn's five keys items for apparel this summer:

  • Basic tees in the relevant necklines i.e. scoop or v-neck;
  • Printed T-shirts;
  • Slim chinos in bright colours;
  • Clean dark slim or straight leg jean; and
  • Fine-gauge lightweight knitwear in bright colours.

Fanny Adler is the product development manager footwear at Utopia, and has developed footwear ranges for more than 16 years. Her career started in London before moving to South Africa.

Adler's key items for footwear this summer:

  • Colour blocking for men's and ladies shoes;
  • Wedges and neon flat sandals;
  • Bright colours pumps;
  • Casual men's sneaker with suede panels; and
  • Washed out men's canvas shoes

About ZANDO

ZANDO is a leading online fashion store offering choice and accessibility to South African consumers. With thousands of products and hundreds of brands featured online, you'll be spoilt for choice. Enjoy incredible benefits such as free and fast delivery nationwide and immediate returns upon delivery. This secure online store has multiple payment methods to choose from (cash on delivery, electronic funds transfer, credit card, debit card and eBucks).

To find out more information or to shop at ZANDO, visit the online store: www.zando.co.za or follow ZANDO on Facebook, Twitter (@zando_co_za) or YouTube (http://www.youtube.com/zandoonline).