The men's hairstyles owning the runway at Italy's back-to-back SS18 menswear events in Milan and Florence ranged from slick to mussed-up volume.
Look no further than Fendi, influential avant-garde fashion hot ticket JW Anderson, Off-White designer Virgil Abloh and Giorgio Armani for your hot off the runway hairstyles...
Exaggerated side partings were de rigueur at British designer JW Anderson's highly-awaited fashion show in Florence.
The side part popped up at Giorgio Armani where models also sported longer rugged-looking tendrils of hair, buzz cuts, designer stubble. According to Armani, the hipster beard is far from dead.
JW Anderson's model army sported hair of varying lengths, casually swept to the side and bleached.
Runway hairstyling ace Anthony Turner coaxed out the natural volume of models' hair for the longer styles with seemingly barely-finished looks, that appeared light on styling products.
Fendi opted for retro 1970s styling via ultra smooth mod hair and side-swept fringes on the final day of Milan's menswear week.
Standout hair looks from fashion's latest game-changer Virgil Abloh's show in Florence included mop crops and a gallery packed full of grown-out, full-on curly looks.
Despite seeing a lot of parted styles at menswear week this season, the fringe was in at Diesel where varying lengths made an appearance and at the Off-White show, where curls were kept tight, mussed up and screwed down with dense fringes falling on the face.