The benefit of sun-ripened tomatoes has been harnessed to deliver a potent antioxidant nutritional supplement, called Activated Lycopene.

Lycopene is a pigment that gives vegetables and fruits, such as tomatoes, pink grapefruit and watermelon, their red colour, and research has shown that its antioxidant capabilities are double that of beta carotene, making it a powerful protector against heart disease and prostate cancer.

It is also effective in the prevention and treatment of a multitude of cancers such as, breast, cervical, stomach, liver, ovarian, colon, lung, and bladder and skin cancer amongst others.

The newly launched formula is prepared with heated Virgin Coconut Oil, considered the world's healthiest oil, to ensure that the lycopene becomes bioavailable to the body and to prevent degradation.

This is combined with whole spray died tomatoes (the spray dried process traps more of the tomatoes goodness), natural Vitamin E and lycopene extract, and prepared to international standards.

Good news for couples, lycopene is also being used to treat male infertility, positively affecting the concentration, activity and shape of sperm.

This nutritional supplement is also beneficial in the treatment of diabetes, osteoporosis, Alzheimer's disease, ocular disease, exercise-induced asthma, and arthrosclerosis, associated coronary artery disease, reduces risk of age-related macular degenerative disease, skin wrinkling and even the ageing process itself. And interesting it also helps protect skin from sun damage adding a Sun Protection Factor of 2–4.

The healthy organism is equipped with a built-in defense system designed to neutralize harmful free radicals that attack our tissues and cell components. This system utilizes antioxidants and free radical quenchers (neutralizers), which we obtain from the food and dietary supplements we eat. Lycopene is considered by scientists to be the most effective free radical quencher and antioxidant, and thus an important part of the diet.

Each Activated Lycopene softgel capsule contains a minimum of 2.6mg of lycopene extract and 26 mg spray dried tomato powder, 5mg of natural Vitamin E and 322mg of Virgin Coconut Oil. Activated Lycopene retails at independent pharmacies, wellness outlets and selected Pick n Pay stores country wide.

For further information: www.lycopene.co.za.

Win, win, win!

Five lucky readers will win a hamper containing a three months supply of Activated Lycopene valued at R450 each.

To enter simply fill in your details below: